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Turning your cover art into a shirt: what prints well
A good cover is already half of a good shirt. It is a picture fans recognise, and it belongs to a song they love. But a square on a phone screen and a print on a chest are different jobs. The print is bigger, the background is fabric, and the colours sit on cotton instead of glowing out of glass. Here is what changes, and how to adapt a cover so it prints well. Specs checked on 20 October 2026.
The print file
Print on demand services such as Printful print shirts direct to garment: an inkjet printer sprays ink into the fabric. Printful publishes a print file guide:
- Print area: up to 12 by 16 inches on a shirt front, and larger on some products.
- Resolution: 150 dpi for apparel. At 12 by 16 inches that is about 1800 by 2400 pixels.
- Format: PNG or JPEG, in standard sRGB colour, not CMYK.
- Background: remove anything that is not part of the design. On dark shirts a leftover background prints as a visible rectangle.
Two useful facts come out of this. First, a cover made at 3000 by 3000 has more than enough pixels for a chest print, since a square print rarely goes wider than about 12 inches. A Soundae cover is made at 1024 by 1024 and its 3000 by 3000 release file is that picture enlarged, so on a full width print it is softer than a photograph shot at 3000 pixels: keep the print a little smaller, soften the edges, and check a proof. Second, the shape of the print matters as much as the pixels.
The square problem
A full square cover printed edge to edge on a shirt looks like a sticker: a hard rectangle of ink stuck on cotton. It works for some covers, especially photographic ones with a strong frame. For most, one of these works better:
- Cut it to a shape. A circle, an arch, a diamond or a soft edged frame lets the picture sit in the fabric instead of on it.
- Soften the edges. Fade the picture out so there is no hard border. Printful warns that on dark shirts the white base can show as small white speckles where pixels are semi-transparent, so keep the fade narrow, match the shirt colour to the picture, and check a proof. Do not fill the fade with shirt colour: a black fill on a black shirt prints as a grey rectangle.
- Match the shirt to the picture. If the cover's darkest colour is deep blue, a deep blue shirt makes the image continue into the fabric. A black cover on a black shirt does the same.
- Crop to the subject. A face, a hand, a car, a window. Shirts read from across a room, so the single strongest element often makes a better print than the whole scene.
Dark shirts and light shirts
On a white shirt, ink prints straight onto the fabric and colours stay close to the screen. On any other colour, Printful says, the printer lays down a white base first, then the colour on top. That has three effects:
- Dark areas of the cover can disappear into the shirt. Very dark covers often look best on black shirts, where the dark parts simply become the shirt.
- Pale glows and haze can look chalky. Check a proof.
- Semi-transparent pixels can show white speckles. Solid tones print cleaner.
Covers with one colour flooding the frame tend to print well, because the shirt can be matched to that colour and the picture blends in.
Words on the shirt
A cover with no text is easier to turn into a shirt, because the picture stands alone. The song title, the artist name or a line from the lyrics can then go somewhere else: small under the picture, or on the back. A lyric that fans quote back to you is often the best text a shirt can carry. Our guide to text on cover art covers why clean, wordless pictures are worth keeping anyway.
Rights before you sell
Selling shirts is a different use from releasing music. Check that you can do it:
- Commissioned art: your agreement with the artist must cover merchandise, not only the release.
- Premade art: the seller's licence must allow merch. Many cheap licences do not.
- Stock photos: the licence for a cover may not cover printed products for sale.
- People: a recognisable person on a shirt you sell needs their permission.
On Soundae you may publish, sell and license what you make on every plan, including the free one, so a cover you made there can go on a shirt.
Shirts in the Soundae Merch store
Soundae has its own Merch store. From a cover you kept, Design yours puts the picture on the front of a shirt, where you can move it, resize it, cut it to a shape, soften its edges and match the shirt colour to it. The song title goes on the back. Switch a design on and fans can buy it from your creator page, and you earn a royalty on each sale, at a percentage set for your account and shown on Your merch with your sales and payouts. Buyers check out through Stripe, signed in or not.
Before you print
- Enough pixels: about 1800 by 2400 for a full 12 by 16 inch print, less for a smaller one.
- A shape that suits fabric: cut, softened or cropped, not always the raw square.
- A shirt colour that continues the picture.
- Solid tones where possible, especially on dark shirts.
- Rights that cover merchandise, in writing.
- A proof, or one test shirt, before you sell many.